Electric Hairdressing

Federici Brands, founded by Gail Federici, is a pioneering force in the beauty industry, dedicated to delivering innovative haircare solutions that address the specific needs of consumers. The company is renowned for its Color Wow line, which tackles common issues faced by colour-treated hair, ensuring that it maintains its vibrancy and health. Committed to high-quality science-backed ingredients, Federici Brands prioritises safety and effectiveness in its products, which have been formulated to include heat protection for healthier styling outcomes. Additionally, the brand actively supports charitable initiatives, such as the HAIRraising cutathon, which has raised significant funds for Boston Children's Hospital over the years. Generated from the website