Jubilee Joe's Cajun Seafood Restaurant

Back in 2004, Kash along with some classmates had decided to plan a restaurant for their senior level marketing class at UAB. The project took the full course of the semester and after several grueling months of research they came up with an idea to start a seafood restaurant with a beach feel. The final business plan was to be presented in front of a group of investors. Following the presentation, the investors stated that as long as the business plan was followed, it would be successful. Hearing their response they decided to give it a shot. They figured they would not have a hard time getting started as they had some connections with a large seafood supplier in Bayou La Batre, Louisiana. The original concept had been to have a seafood market as well as a restaurant. So naturally they started off as just a seafood market and decided to grow into the restaurant side. Once they started the restaurant side however, business was kicking off well. The market side was eventually shut do