Cetrus Corporation

EDO is a leading provider of TV outcomes measurement and advertising analytics, enabling marketers to optimize their media buys across linear and streaming platforms. By offering predictive and historical behavioral engagement data, EDO helps clients assess and enhance the effectiveness of their Convergent TV campaigns.

The company is recognized for its comprehensive competitive ad intelligence and real-time insights, allowing advertisers to understand their performance against competitors and make on-the-fly optimizations. EDO's expansive database monitors ads across numerous networks, capturing essential metadata and driving informed decisions for brands and advertisers alike.

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