Visitor Studies Service

VisitorStudies.com is a consulting firm based in Novato, CA, dedicated to helping experience designers and informal learning organizations create engaging and impactful exhibits and programs. Led by founder Wendy Meluch, the firm specializes in visitor studies and evaluation, providing actionable data about audience preferences and perspectives. With a wealth of experience in educational travel, arts, scientific research, and museum management, Wendy collaborates closely with project staff to design research that informs all phases of development, ensuring decision makers have valid insights.

Working with a diverse range of clients, including museums, historic houses, and educational institutions, VisitorStudies.com has successfully completed projects such as field trip experiences for middle school students at the Bishop Museum, the reinstallation of the core exhibition at the Cody Firearms Museum, and the evaluation of Chabot Space Science Center's high school program. With a focus on creating experiences that spark excitement and curiosity in visitors, Wendy Meluch and her team at VisitorStudies.com are committed to helping organizations stay relevant, impactful, sustainable, and equitable.

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