BMW of North America LLC

The team at Lou Bachrodt Volkswagen is dedicated to creating a customized car shopping experience. Now more than ever the Greater Rockford Area is on the go. At Lou Bachrodt Volkswagen, everything you need is at your fingertips. Our dealership is open Monday - Saturday, by appointment, or shop online with us anytime. You'll find accurate information, relevant ratings & reviews, correct pricing, and abundant content to help you make an informed decision. When you're ready to see a vehicle for yourself just give us a call. One of our knowledgeable Sales Specialists will have it gassed up and ready for a test drive. From features to finance we're making your car-buying experience faster and easier. Seamless!

Bachrodt BMW is your Janesville and Rockford BMW dealer. We have a wide selection of new, used, certified used cars and lease options. We're open Monday - Saturday or by appointment. Bachrodt BMW has a certified service and auto parts department with experienced and professional technicians. We can easily assist you with price quotes or help you investigate financing options for your new BMW car or SUV. Express your unique style by shopping at Bachrodt BMW. We proudly serve all Janesville and Beloit BMW enthusiasts with new BMW models, used cars, and certified used vehicles. We also provide lease options from our convenient Rockford, IL location. Check out our hours and map page for detailed driving directions.

Welcome to Lou Bachrodt Auto Mall! We are your premier BMW, Volkswagen, Chevrolet, Buick, and GMC dealership in Rockford, IL. We're open according to our daily hours or by appointment. Our family-owned and operated business has been serving the community for over 60 years. We offer a wide selection of new and used cars, trucks, and SUVs, as well as financing, service, and parts. We are committed to providing our customers with an exceptional car-buying experience. Stop by today and let us show you what we can do!