Market Mentors

Chemi-Graphic, founded in 1947 and based in Ludlow, Mass., is a privately owned, family-run business that manufactures identification products for all types of industries. The company screen prints on numerous flat surfaces, ranging from stainless steel and aluminum to polycarbonate and foil. It stocks a variety of metals and plastics to enable cost effectiveness and speedy lead time. It has a variety of stock colors, including multicolor panels and single-color identification tags. Additionally, the company offers services to match colors to the specifications of clients. Chemi-Graphic also offers etching services to enable products to endure harsh environments. The product art is chemically etched into the substrate and then spray painted to make it long-lasting. Additionally, the company manufactures a variety of label products and stocks a number of substrates, such as polyester, vinyl and paper. Chemi-Graphic has a staff of more than 50 people and is ISO 9001:2000-certified.

Market Masters in Northampton, MA, specializes in creating powerful and memorable legal advertising campaigns that deliver extraordinary results for law firms. With a focus on maximizing media ROI through strategic placement and creative concepts, they leverage the expertise of recognized personalities like William Shatner and Judge Mathis to enhance the credibility of their clients. Offering a variety of services including bilingual campaigns tailored for the Hispanic audience, Market Masters aims to significantly increase call volumes and case acquisition for law firms. Their unique advertising strategies and efficient media buying help achieve impressive returns on investment, ensuring firms stand out in a competitive market. Generated from the website

Founded in 1988, Adams & Knight specializes as an integrated marketing communications and public relations firms. Based in Avon, Conn., the firm s campaigns typically integrate a variety of tactics, including traditional television (TV), radio, print advertising, collateral support, Internet strategies, direct marketing and public relations initiatives. Its list of clients includes IBM, Spalding, Hartford Hospital, ING, Prudential, Aetna, ArtStamps, Travelers, to name a few. The American Marketing Association has named the firm as Marketer of the Year in recognition of its outstanding strategy, creativity and results in 2010.