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Pure Hockey

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43111 Crescent Blvd

Novi, MI 48375

+1 (248) 344-1061

https://www.purehockey.com

Located in the vibrant city of Novi, MI, Pure Hockey is a haven for hockey enthusiasts seeking top-quality gear and equipment. With a wide array of products catering to players of all levels, this hockey supply store is a one-stop shop for everything you need to hit the ice with confidence. From skates to sticks, helmets to apparel, Pure Hockey offers a diverse selection that ensures you can gear up for the game in style.

Step inside Pure Hockey and immerse yourself in a world of hockey excellence. The store's knowledgeable staff are ready to assist you in finding the perfect equipment to elevate your game. Whether you're a seasoned pro or a beginner looking to get started, Pure Hockey in Novi, MI, is where your hockey journey begins.

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Reviews

3.013 reviews

Toshi Y.

9/11/2018

In-Store or Online, they are both ran by exceptional customer service. Online orders are quickly and easily processed and at the door within a week. In-Store, employees are very friendly,...

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Nicole E.

12/6/2025

Lots of hockey love here. One stop shop for all things hockey. I saw a Red Wings street sign that might be cool. Lots of hockey sticks and so much more. It's fun to browse the shop. I like...

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George B.

7/20/2025

** warning**. No goalie gear in this store!! The Pure Hockey is my preferred retailer, so I was coming in from out of town. So was no warning to say they had no goalie. So, I walked in,...

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Jason B.

11/19/2025

No goalie gear in stock. Drove to this location expecting to try on goalie stuff for the 2025 season. Had a few goalie sticks and thats about it.

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J P.

6/6/2023

Do not buy from here if you are a Goalie. You can try everything on in the store but you can't leave with it. They will force you to buy it online. Which, the Online store will then tell you...

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Tennis services and professionals, Men's and boys' leather, wool and down-filled outerwear, Women's and misses' culottes, knickers and shorts

Pure Hockey

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"The day finally came where I came back in here to purchase my new pair of skates. They had a new feet measuring machine so I started from scratch. Grayson was my helper throughout my whole process..."