Apricot Lane

Online boutique is now open! Located on the first floor of The Post Oak Hotel and named for its geographical coordinates, our unique luxury retail concept is a celebration of style, craftsmanship, artistry, and enduring quality. The boutique will feature a fusion of Men’s and Women’s Ready to Wear, fine jewelry, accessories and seasonal selections celebrating unique and bespoke vendors. Intended to embrace the specialties of Texas and American designers, while also providing the finest selections from brands around the globe, 29° North will inspire and charm both local shoppers and visiting hotel guests seeking the rare and distinct. The strategically designed collection of exclusive labels will include Retrofete, Frame, Love Shack Fancy, Favorite Daughter, James Perse and more. Additional featured lines of apparel, jewelry, fragrance and objects include Sydney Evan, Suzanne Kalan, Louis Vuitton, Shinola, Gucci, Montale, Derek Rose , Haight, Evarae, Linda Richards , Dream Catcher among others. Clients are able to schedule highly personalized shopping experiences that are available in-store, at home and en-suite at The Post Oak Hotel at Uptown Houston.

“The absolute DNA of Vilebrequin is to be able to combine extreme fantasy and elegance.” Roland Herlory, CEO The beach is where Vilebrequin was born. The year? 1971—an excellent vintage. Since that first salty-skinned summer in Saint-Tropez, we’ve never lost our taste for freedom, playfulness, and elegance. Another thing that’s stayed with us over the summers: an obsession with durable, high-quality swimwear tailoring—swimwear that brings you and your crew lasting joy while lightening the load on our oceans. Fancy a year-round vacation? You’ve landed in the right place!

Love Shack Fancy, based in Houston, TX, specializes in a whimsical blend of women's, kids', and home apparel, featuring a wide array of dresses, tops, accessories, and home decor designed to evoke a sense of nostalgia and charm. The brand is recognized for its seasonal collections and collaborations with popular names, offering shoppers both style and comfort. With an emphasis on feminine aesthetics, Love Shack Fancy includes options for every age group, making it a go-to destination for both moms and children. Their curated sales and featured events highlight their commitment to delivering fashionable, dreamy pieces to their customers. Generated from the website